The Association to Advance Collegiate Schools of Business

Florida, USA

"It’s hard to imagine a more colorful and comprehensive reference book. This is a staggeringly detailed compilation about developing countries in Africa. At more than 460 pages, filled with more charts and graphs than actual text, this volume considers African nations from almost every perspective, from population density to Internet access to growth in imports and exports. Author Tony Okoromadu offers Post-it Note style commentary on most of the tables, with occasional pauses for longer analysis. Clearly a massive undertaking, this book offers a trove of information to anyone with business interests in Africa."

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“The past decade has seen a sea change in the way in which Africa is viewed by the international business community. Negative images, many of them based on inaccurate or out of date information, are steadily being replaced, albeit sometimes rather slowly, with a more balanced picture. With that has come a growing recognition that today Africa, more perhaps than any other land mass in the world, is the continent of real opportunity.

Nevertheless, Africa still poses many challenges for international companies and investors. Not least of these is the continuing problem of accurate data. Statistics are improving, but in many African countries there remains a dearth of proper economic data. Even where these exist, there is no proper interpretation to provide the international investor with guidance. Yet without accurate advice the political and economic landscape of a country can look confusing and forbidding. The potential for commercial and political risk grows, and with it comes a disinclination to invest. Other regions look safer havens.

If African nations are to achieve poverty reduction and rise to become middle income countries or better, they cannot afford to see the inward investment momentum of the past ten years slacken. The arrival of Doing Business in West Africa is therefore timely. It both sheds light on the commercial realities of an important region of the continent and provides a guiding hand to investors.

Drawing on verified sources of information covering the past ten years, Tony Okoromadu has added value to these with a lively, colourful and insightful interpretation. His novel approach both sets today’s statistics in a recognisable context and clearly improves the landscape for decision-making. International investors and African governments alike should welcome this as an important contribution to the economic growth of the continent.”

Lynda, Baroness Chalker


Baroness Chalker was a member of the British Government for eighteen years, serving as Minister for Europe for nearly 4 years, Minister for Africa for nearly 12 and as Minister for Overseas Development for 8 years.  She holds the joint record for length of continuous government service in the United Kingdom during the 20th century.

She is now involved in a wide number of projects and initiatives focusing on Africa, and serves on the boards of several multinational companies and NGOs. She also founded and chairs the independent consultancy, Africa Matters Limited, which provides advice and assistance to companies with investment and business activities in Africa.

"Good information is always important. When one is looking to do business in unfamiliar places, it is essential. Tony Okoromadu has done a remarkable job of putting together the background information on (...) Africa. The information is also beautifully and imaginatively displayed. This is a remarkable piece of work."

Martin Wolf

Chief Economics Commentator

Financial Times


Jonathan Story

Emeritus Professor of International Political Economy
INSEAD, France

"Tony Okoromadu has compiled an indispensable tool for anyone interested in doing business in Africa. The target audience is foreign investors, government and development agencies. The format is easy-to-use, making the content readily comprehensible to a wider public.

The value added here is that you have all key indicators of performance between the covers of one book, and the promise of a new Africa-index for country comparisons and evaluation.

The information, culled from the multilateral development agencies, is presented in the form of indicators, tables and charts for 48 countries, with a particular emphasis on West Africa. A particularly welcome feature is that the data presented is not for one year, but for the period since 1999, thereby making it easier to track progress or the lack of it.

This manual deserves to become a standard reference for many years to come."


Author:  Tony Okoromadu
Paperback: 480 pages
Publisher: Graffiti Media UK
ISBN-10:  0956452604
ISBN-13:  978-0956452603
Product Dimensions: 27.9 x 21.6 x 3.2 cm / 11 x 8.5 x 1.3 inches
Product weight:  1kg / 2.2 pounds
Seller: Amazon

"This is a unique and  impressive compendium of key business environmental indicators covering 48 countries in Sub-Saharan Africa. The information will be invaluable to a wide audience including economists, investment analysts, government departments, foreign investors etc. DBWA by Tony Okoromadu is up to date and presented in a user-friendly and non-technical manner, representing a new and refreshing approach to country analyses."

"Despite the global recession, Africa is still a very attractive destination for investment and trade. Doing Business in West Africa 2009-2010 is an invaluable tool for anyone heading into the African markets. Tony Okoromadu has created a well-researched and clearly presented encyclopaedia of economic and commercial information about Africa and West Africa in particular. It is an excellent contribution to a better understanding of African countries and their economic potential."

Richard Dowden

The Royal African Society
Former Africa Editor
The Economist

Joe Nellis

Professor of International Management Economics
Cranfield University School of Management
United Kingdom

"Tony Okoromadu has done a great deal of work and an extraordinary job in assembling this vast amount of interesting material and data. And he presents these in an imaginative and innovative way. The book is reminiscent of the style of The Economist’s World in Figures and would sit well in that class."

Michael Hay

Professor of Management and Entrepreneurship

London Business School

"Intelligible information of this kind has up to now been almost impossible to find in Africa. Not only does this study bring all the essential data together in one place, but it makes sense of the statistics, pointing out the trends, strengths and weaknesses that lie behind the figures.  From Tony Okoromadu, here at last, , is reliable factual material, superbly presented and interpreted in a way that makes it immediately understandable. Anyone with a serious interest in the region will need and value this rare commodity."

David White

Former Africa Editor
Financial Times